16 Feb 2018 / brandedcities

Branded Cities and Cadillac Fairview rollout impactful digital directories in Montreal’s North Shore shopping destination, CF Carrefour Laval

Branded Cities and Cadillac Fairview (CF) continue to elevate their mall media advertising, launching new digital directories in CF Carrefour Laval. The mall will boast a total of 16 digital directories with 55” screens offering advertisers ten-second ad spots throughout a two-minute loop. The expansive 16 screen network offers brands full coverage of CF Carrefour Laval. In addition, the directories are capable of delivering responsive and real-time content to drive consumer engagement, including social media live feeds, real-time conditional triggers, and tailored content for targeted audiences.

CF Carrefour Laval is located in the North Shore of Montreal and is the community’s pre-eminent shopping destination for trendy retailers and fashionable brands, attracting 11.1 million visitors annually. It is Quebec’s leading mall by sales per square foot and ranks as one of Canada’s top 10 largest malls by square footage, boasting 1.3 million square feet of retail space. CF Carrefour Laval offers shoppers over 250 first-to-market retailers and aspirational brands, features anchor stores La Baie, Simons, and Rona, and is surrounded by magnificent gardens.

To learn more about advertising opportunities at CF Carrefour Laval and other landmark venues across Canada, please contact: Caroline Letellier

E: cletellier@brandedcities.com
P: 450 928 0800

Source: Cadillac Fairview – Carrefour Laval Profile, Retail Council of Canada – Canadian Shopping Centre Study 2017

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