Who they are.

Canadian households made up of couples and families with children living at home. They are the prime target market for goods and services as they have multiple people in their households and are more likely to participate in family-oriented recreational activities.

What they do.

White collar occupations in management, business, finance and administration, as well as the sciences, education, law and government.

5,524,095

Canadian Households

38%

of the Canadian Population

$139,506

per year

Reach Families.

Toronto
Montreal
Ottawa
Edmonton
Calgary
Western Canada

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